Showing posts with the label marketing plan

Sales Bump from KDP Kindle Giveaway -- WEEK 1

The grand experiment continues.  How does a self published writer break through to a national audience, to the Million Kindle Club, to the NY Times best seller list?  A growing number of indy writers have done it.  There is no one secret way that worked for all of them.  It is a combination often of luck, talent and marketing mojo.  Some have broken through by advertising on big sites like Kindle Nation, some have struck gold using the KDP Free Book Giveaway, some are brilliant at networking on countless blogs, some have been blessed by the all-powerful Amazon goddess who gives them special placement on the Amazon site.

Today I'm going to share a little success I've experienced using the KDP Free Book Giveaway.  KDP stands for Kindle Direct Publishing and it's the way we set pricing etc for our kindle books.  Initially I priced the kindle of my novel PROSPECT OF MY ARRIVAL at $6.95.  Sales were decent but not great.  I sold maybe 5 books a month, netting me about $25 in ro…

How's your marketing plan?

Well, anyone who is following this blog knows that you are getting a bird's eye view of one author's road to self-publication.  All roads lead to Rome.  This one happens to be mine.  And part of that journey is packing a good marketing plan.  I have talked to other authors and googled how self pubbers market themselves.  In the end, it's cafeteria style.  I pick and choose what works best for me, my personality,. my work-style.  Here are a couple steps along the way.

1.  Decide to self publish. Work with a good editor and designer
2.  Seek out venues for book signing + possible book reviewers + do book giveaway
3.  Make bookmarks to promote your book, seek out book clubs
4.  Design Evite for book signing
5.  Ask the universe for whatever karmic blessings are due to you

Beyond these steps and any others you come up with -- there is just the importance of keeping your eyes open for opportunities.  A fair amount of the marketing plan will be unplan-able.  You'll make it …